Gordon Ramsay Flees Kitchen as TV Fame Saves Restaurant Empire
December 14, 2009 Edited by Brahm Canzer
Filed under Part 2 Starting and Growing Your Business, Part 5 Managing Technology and Information
Description: On a gray morning in October, Gordon Ramsay bursts into the kitchen of his south London house, pop music blaring from the radio. At the heart of the room stands a 67,000-pound ($109,000) French cooking range that weighs 2.5 tons and had to be lowered by crane into the celebrity chef’s home.
Source: Bloomberg.com
Date: 12/11/2009
Link: http://www.bloomberg.com/apps/news?pid=20601109&sid=aRE.WJ51Hq2s
Questions for discussion:
- Do you think Ramsay is a typical entrepreneur? Explain your answer.
- How is he different? Explain your answer.
- Summarize the reasons for the risk of bankruptcy.
- How did Ramsay fix the problem?
