Description: The world’s first gold vending machine is drawing crowds to The Emirates Palace, the most expensive hotel in the world. Source: CNNMoney.com – video report Date: 05/13/2010 Link: http://money.cnn.com/video/news/2010/05/13/n_gold_atm.cnnmoney/  Questions for discussion: Who is the target market for this ATM? How do you think this sort of machine might influence buyer behavior? What does… Read more »
Monthly Archives: May 2010
Adobe New Ads Take Aim at Apple
Description: Adobe launched an advertising campaign Thursday that takes an unexpected tack in its ongoing feud with Apple: proclaiming, in huge letters, Adobe’s love for the computer giant. Alan Murray and Walt Mossberg discuss this latest development. Source: Marketwatch.com – video report  Date: 05/13/2010 Link: http://www.marketwatch.com/video/asset/digits-adobe-new-ads-take-aim-at-apple/F79B3650-3A47-46EF-91EE-5779C256CEE6 Questions for discussion: Summarize the competitive conflict going… Read more »
‘Shocking’ conditions at Tylenol plant
Description: The quality and safety violations that led to the shutdown of a Tylenol plant were extremely serious, and could lead to tough action by regulators on drugmaker Johnson & Johnson. Source: CNNMoney.com Date: 05/14/2010 Link: http://money.cnn.com/2010/05/14/news/companies/tylenol_recall_plant_conditions/index.htm  Questions for discussion: Are there any excuses that the firm could offer the public that might mitigate… Read more »
CEO Pay Breaks Glass Ceiling as Bartz Gets $47.2 Million in ‘09
Description: Chief executive officers’ pay is shattering the glass ceiling. Boosted by a $47.2 million package for Carol Bartz of Yahoo! Inc. and $26.3 million for Irene Rosenfeld of Kraft Foods Inc., compensation for woman CEOs at the biggest U.S. companies is booming. Source: Bloomberg.com Date: 05/13/2010 Link: http://www.bloomberg.com/apps/news?pid=newsarchive&sid=aM3CXlOJRBcs Questions for discussion: What does this… Read more »
Google Data Admission Angers Europe
Description: European privacy regulators and advocates reacted angrily Saturday to the disclosure by Google, the world’s largest search engine, that it had systematically collected personal data since 2006 while compiling its Street View photo archive. Source: NYTimes.com Date: 05/15/2010 Link: http://www.nytimes.com/2010/05/16/technology/16google.html?ref=business Questions for discussion: Summarize what you learned from the article. Do you think the… Read more »
The cost of Mother’s Day
Description: All the presents and dinners purchased for America’s moms adds up to billions of dollars. Source: CNNMoney.com – video report Date: 05/07/2010 Link: http://money.cnn.com/video/news/2010/05/07/n_cmr_mothers_day_numbers.cnnmoney/ Questions for discussion: According to the report, which businesses are big winners at Mother’s Day? How do the marketing models in the textbook explain shopping behavior for Mother’s Day? Why… Read more »
Fishing Industry Hammered by Gulf Oil Spill
Description: The petroleum and fishing industries have a long and uneasy intertwined history in the Gulf of Mexico. WSJ’s Andy Jordan looks at how the growing gulf oil spill is hurting Louisiana fishermen who supply around one-third of the U.S.’s seafood. Source: Marketwatch.com – video report  Date: 05/05/2010 Link: http://www.marketwatch.com/video/asset/fishing-industry-hammered-by-gulf-oil-spill/41612D0E-B338-464D-A15E-5885B1D227D6 Questions for discussion: Can… Read more »
Yesterday’s market swerve: fat fingers, glitch, or cyber-warfare?
Description: Theories about yesterday’s stock market swoon, where within a matter of 20 minutes, the stock market plunged by 1,000 points and then nearly completely recovered, are abounding. Fortune asked Rishi Narang, founder of the hedge fund Telesis Capital and author of Inside the Black Box, to share the theories he’s heard and handicap them… Read more »
On Her Team, It’s All About Bench Strength
Description: This interview with Sharon Napier, chief executive of Partners + Napier, an ad agency based in Rochester, was conducted and condensed by Adam Bryant. Source: NYTimes.com  Date: 05/07/2010 Link: http://www.nytimes.com/2010/05/09/business/09corner.html?ref=business Questions for discussion: What lessons did you learn by reading this article? Which comment do you think was the most insightful? What would… Read more »
The New Money Rules for Recent Graduates
Description: Final exams over, newly minted college graduates may still have some studying to do as they prepare to plan their financial future. Source: NYTimes.com Date: 05/07/2010 Link: http://www.nytimes.com/2010/05/08/your-money/08money.html?ref=business Questions for discussion: Summarize what you learned from the article. Which item in the article will affect you the most?