Shocker! Apple makes billions

Description:  Strong global iPhone sales helped Apple beat expectations, as usual. Doubters beware – it’s hard to hate on AAPL.

Source: CNNMoney.com – video report

Date: 04/25/2012

Link:  http://money.cnn.com/video/markets/2012/04/25/mkts-bz-apple-iphone.cnnmoney/

Questions for discussion:

  • Summarize the financial results and the reasons there is surprise.
  • Do you see an end for the current success of Apple?

Put Down the Smartphone and Pick Up a Pencil

Description:  Put down that smartphone; pick up that pencil. Employees are being encouraged by their companies to try visual note-taking to explain complicated concepts to colleagues and clients. Rachel Silverman explains on The News Hub. Photo: Getty Images.

Source: Marketwatch – video report

Date: 04/24/2012

Link:  http://www.marketwatch.com/video/asset/put-down-the-smartphone-and-pick-up-a-pencil/784F0652-2269-4061-A5CF-607A22F06B01

Questions for discussion:

  • Summarize the highlights of the report.
  • What do you think of these ideas?
  • How do you think management and employees would react to a guided shift over to non-technical devices?
  • Where would this shift make a great deal of sense?

Wal-Mart Bribery Probe Seen as Examining Coverup Claims

Description:   Wal-Mart Stores Inc. (WMT) may spend hundreds of millions of dollars investigating $24 million in alleged Mexican bribes as the U.S. government weighs whether the company or executives also broke the law by covering up an internal probe, former federal prosecutors said.

Source:  Bloomberg.com

Date: 04/24/2012

Link:  http://www.bloomberg.com/news/2012-04-24/wal-mart-bribery-probe-in-u-s-seen-as-examining-coverup-claims.html

Questions for discussion:

  • What are the ethical and managerial issues in this report?
  • How would you handle things if you were in charge at Wal-Mart?
  • What are the marketing implications for the firm here and internationally?

Apple Profit Rises 94% on Growing Global IPhone Demand

Description:   Apple Inc. (AAPL) profit almost doubled last quarter, reflecting robust demand for the iPhone in China as well as purchases of a new version of the iPad tablet, allaying the concerns that fueled a 12 percent two-week slump in the stock.

Source:  Bloomberg.com

Date: 04/24/2012

Link:  http://www.bloomberg.com/news/2012-04-24/apple-profit-rises-94-on-growing-global-demand-for-iphones.html

Questions for discussion:

  • Summarize the financial results reported and the reasons for them.
  • How do you explain Apple’s success?
  • Do you believe this rate of growth is sustainable?
  • Would you be a buyer today?

Video Is a Rising Star Among Content Marketers

Description:  Companies have long emphasized the role of content for providing customers and prospects with useful information and meaningful insight, and the rise of digital distribution and production channels over past years has certainly propelled content marketing to new heights and investments.

Source:  eMarketer.com

Date: 04/23/2012

Link: http://www.emarketer.com/Article.aspx?R=1008991&ecid=a6506033675d47f881651943c21c5ed4

Questions for discussion:

  • Why do you think video content has risen so much in popularity?
  • Why do you suppose written content is in decline?
  • How might the international distribution of online communication be influencing this phenomenon?

Demand Alone Doesn’t Make a Successful Startup

Description:   Odysseas Tsatalos’ entrepreneurship story started during his childhood in Greece. Reading about inventors in his encyclopedia, he decided early on that his dream was to one day see himself in print for one of his inventions. While his parents wanted him to become a doctor, Tsatalos travelled to the U.S. and got his Ph.D in Computer Science.

Source:  Sprouter.com

Date: 04/25/2012

Link:  http://sprouter.com/blog/demand-alone-doesnt-make-a-successful-startup/?utm_source=MadMimi&utm_medium=email&utm_content=25+April+2012+%2F%2F+Hottest+StartUps%2C+Events+%26+Resources&utm_campaign=Sprouter+Weekly%3A+April+25%2C+2012&utm_term=btn-readon_png

Questions for discussion:

  • What sort of special managerial controls would be needed to make this system more palatable?
  • Which businesses would be more interested in using this sort of system?

Verizon’s Answer to iPhone: Windows

Description:  Verizon, fed up with the high costs of offering the iPhone, plans to push smartphones powered by Microsoft’s Windows software, as a counterweight to the popular Apple device. George Stahl reports on digits.Photo: HTC.

Questions for discussion:

  • How is the cost of a smart phone spread out through distributors?
  • What risk does Verizon face by following this strategy?

No grimacing for McDonald’s investors

Description:  With a boost from strong earnings, McDonald’s isn’t the only fast food co. on the up and up. Chipotle and Yum! Brands are following suit.

Source: CNNMoney.com – video report

Date: 04/20/2012

Link:  http://money.cnn.com/video/markets/2012/04/20/mkts-bz-fast-food.cnnmoney/

Questions for discussion:

  • Compare the financial results for the firms mentioned in this report?
  • How do you explain their performance?
  • Would you be a buyer or seller of any of them?

Disney Bets on ‘The Avengers’ After ‘John Carter’

Description:   In the months prior to the release of Walt Disney’s (DIS)John Carter sci-fi epic, Hollywood debated why the film wasn’t catching fire with potential moviegoers. Maybe it was the ho-hum trailers; a title that didn’t cue viewers that the story took place on Mars; or the departure of the studio’s marketing chief two months before its release.

Source:  Businessweek.com

Date: 04/19/2012

Link:  http://www.businessweek.com/articles/2012-04-19/disney-bets-on-the-avengers-after-john-carter

Questions for discussion:

  • Why do you suppose ‘John Carter’ was a failure at the box office?
  • Is it fair for top management to take the blame?
  • What do you think of the chances that ‘The Avengers’ will succeed?
  • How would you go about promoting this film?

Five Ways to Turn Your Website into a Sales Machine

Description:   Your online presence is a vital part of any sales strategy. But is your website the sales powerhouse it should be?

Source:  Entrepreneur.com

Date: 04/16/2012

Link:  http://www.entrepreneur.com/article/223348

Questions for discussion:

  • What do you think of these recommendations?
  • What other suggestions would you make?

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