Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:   Facebook COO Sheryl Sandberg is the power behind the company’s explosive growth and ad business.

Source: CNNMoney.com – video report

Date: May 18, 2012

Link: http://money.cnn.com/video/technology/2012/05/17/t-ts-sandberg-facebook.cnnmoney/

Questions for Discussions:

  • Who is Sheryl Sandberg?
  • Do you think the “character” of Facebook reflects a female view to communications?
  • Do you think she has the momentum to enter the political arena?

 

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