Description: New Yorkersâ€â€wait for itâ€â€like to dine at trendy restaurants on a first date. In Detroit, they prefer to do the serving themselves via volunteer work. Singles living in sunny Los Angeles are apt to be sporty and hit the hiking trails for a first outing together, according to data collected by the website HowAboutWe.com, a startup that offers a platform to suggest first dates.
Source: Businessweek.com
Date: July 27, 2012
Link: http://www.businessweek.com/articles/2012-07-27/dating-sites-aim-for-a-novel-idea-actual-dates
Questions for Discussions:
- What distinguishes this site from the competition?
- What does it say about consumer behavior in this area?
- What other variations on dating sites would succeed?
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