Description: From poor migrant villages to multi-million dollar housing developments, people in China are beginning to feel the squeeze. Source: CNNMoney.com – video report Date: July 13, 2012 Link: http://money.cnn.com/video/news/2012/07/13/n-china-slowdown.cnnmoney/ Questions for Discussions: How has the global economic slowdown affected the wealthy and not as wealthy in China? How is supply and demand theory reflected… Read more »
Monthly Archives: July 2012
Cuba holds first ever tech festival
Description: A surprising location for a tech event, Cuba’s ‘click festival’ is dedicated to expanding internet access on the island. Source: CNNMoney.com – video report Date: July 12, 2012 Link: http://money.cnn.com/video/technology/2012/07/03/t-cuba-tech-conference.cnnmoney/ Questions for Discussion: What did you learn about the online business in Cuba? How does government control of prices affect consumer behavior? Do you… Read more »
Mobile TV app could upend the cable-broadcast business
Description: Barry Diller, the consummate Hollywood deal maker who revamped the TV business in the 1980s, is back in the media spotlight after a federal judge threw out an injunction against Aereo, the online TV service he backs. Source: GlobeandMail.com Date: July 13, 2012 Link: http://www.theglobeandmail.com/technology/business-technology/mobile-tv-app-could-upend-the-cable-broadcast-business/article4414783/ Questions for Discussions: What are the issues facing the… Read more »
Marketers Up the Ante on Social Media Sponsorships
Description: Marketers rely most on blog posts and Twitter to reach their audience Source: eMarketer.com Date: July 13, 2012 Link: http://www.emarketer.com/Article.aspx?R=1009188&ecid=a6506033675d47f881651943c21c5ed4 Questions for Discussions: Summarize the highlights in this report. Why do you think this strategy is gaining in popularity? Does it work better for certain products?
Google, FTC Near Settlement on Privacy
Description: Google Inc. GOOG -1.46%is close to a deal to pay $22.5 million to settle charges related to its surreptitious bypassing of the privacy settings of millions of Apple Inc. AAPL -0.36%users, according to officials briefed on the settlement terms Source: WSJOnline.com Date: July 10, 2012 Link: http://online.wsj.com/article/SB10001424052702303567704577517081178553046.html Questions for Discussions: Do you think the… Read more »
French buy up NYC real estate
Description: Fears of rising taxes in France have triggered a strong interest in New York real estate. Source: CNNMoney.com – video report Date: July 06, 2012 Link: http://money.cnn.com/video/pf/2012/07/05/pf-uh-french-newyork.cnnmoney/ Questions for Discussions: Identify the international factors that are currently influencing the New York City real estate market? What does this report say about the global movement… Read more »
A Cheesy Anthem to British Cheddar
Description: A local trade group in England has held a competition to create a new national anthem to cheddar, which was invented in the village of Cheddar 900 years ago. Contestants made music videos set to three patriotic British anthems — with some earnest, and some hilarious results. WSJ’s Gautam Naik reports. Source: Marketwatch.com –… Read more »
3 things that doomed BlackBerry maker RIM
Description: As Research In Motion Ltd. tries to reverse its slide, it’s tough to find anyone betting on its ability to recover. Source: Marketwatch.com Date: July 03, 2012 Link: http://www.marketwatch.com/story/3-things-that-doomed-blackberry-maker-rim-2012-07-03?siteid=nwtwk Questions for Discussions: Summarize the criticisms aimed at RIM’s management. Do you believe the firm can recover from setbacks in the market? What would you… Read more »
Facebook has to be careful with mobile ads
Description: Facebook Inc. finally has confirmed it will launch a new type of ad for the mobile versions of the social network, but how effective they will be and whether they annoy users is the big question. Source: Marketwatch.com Date: July 06, 2012 Link: http://www.marketwatch.com/story/facebook-has-to-be-careful-with-mobile-ads-2012-07-06 Questions for Discussions: Describe the new advertising strategy. Do you… Read more »
Luring Online Shoppers Offline
Description: As online shopping has surged, traditional retailers have lost millions in sales to so-called showrooming  when shoppers check out products in stores that they then buy from Web sites like Amazon. It has gotten so bad that Best Buy even replaces standard bar codes with special Best Buy-only codes on big ticket items… Read more »
