Buffett on technology replacing jobs

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 6 Managing Financial Resources.

Description: Warren Buffett explains why he thinks it’s progress to have technology replacing human jobs, but acknowledges that people who are left behind need support. Source: CNNMoney.com – video report Date: Apr 24, 2014 Link: http://money.cnn.com/video/news/2014/04/25/n-warren-buffett-income-inequality-technology-jobs-middle-class.cnnmoney/index.html Questions for Discussions: Explain how Buffett sees the economy evolving as job descriptions and their worth change? Do you… Read more »

YouTube turns 9: It started with animals

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management.

Description: Video-sharing giant YouTube is turning 9 and the Google-owned site has spawned a viral genre of animal videos that generate millions of clicks around the world. Source: CNNMoney.com – video report Date: April 24, 2014 Link: http://money.cnn.com/video/technology/2014/04/24/youtube-9th-anniversary-online-streaming-video-animal-roundup.cnnmoney/index.html Questions for Discussions: Why is YouTube so successful? How is YouTube an example of social media? Do… Read more »

Retailers Draw Customers Through Pinterest Website

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Description: Target, Nordstrom and other big chains are pinning their hopes of attracting shoppers on social media. Source: TheLedger.com Date: Apr 25, 2014 Link: http://www.theledger.com/article/20140425/NEWS/140429425/1001/BUSINESS?Title=Retailers-Draw-Customers-Through-Pinterest-Website Questions for Discussions: How does Pinterest help drive customers to a retailer’s website? Why might some argue it is superior to placing advertising in online magazines? How can it help… Read more »

As Parents Make Their Own Baby Food, Industry Tries to Adapt

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: Dylan DeNeve of Brooklyn dined on homemade baby food of vegetable purées, delicately seasoned with leeks, red peppers, cumin and thyme, prepared by her mother, Alexandra, a lawyer. In Atlanta, Wes and Hadley Stewart enjoyed homemade mashed-up kale, butternut squash and ancient grains. Source: NYTimes.com Date: Apr 25, 2014 Link: http://www.nytimes.com/2014/04/26/business/as-parents-make-their-own-industry-tries-to-adapt.html?ref=business&_r=0 Questions for Discussions:… Read more »

Fireball Whisky: Selling a Brand, Shot by Shot

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management.

Description: Fireball Cinnamon Whisky is known in the spirits industry as a challenge shot. It’s an orange beverage that comes in a clear bottle with a prancing demon on the label. It tastes like a syrupy incarnation of Wrigley’s Big Red gum. It’s sweet, with a spicy burn. Source: Businessweek.com – video report Date: Apr… Read more »

In the market or under the mattress?

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Description: Financial planners say that you should put your money in the market to save for the future—but many people would rather keep it under their mattress. Source: CNNMoney.com – video report Date: Apr 17, 2014 Link: http://money.cnn.com/video/pf/2014/04/17/pf-money-in-the-market-or-under-the-mattress.moneymag/index.html Questions for Discussions: Why do you suppose some people are not interested in investing in the stock… Read more »

Barbie. So not hot right now

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Toy maker Mattel’s earnings disappoint investors as a drop in Barbie sales cuts into revenue. Source: CNNMoney.com – video report Date: Mar 30, 2014 Link: http://money.cnn.com/video/investing/2014/04/17/investing-buzz-mattel-barbie-toys-stock-down.cnnmoney/index.html Questions for Discussions: Why has Mattel stock price fallen? Do you think this is temporary and a good opportunity to buy the stock?

Pop-up shops are becoming more permanent

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Description: In brand strategy, short-term retail may not be so temporary after all. Source: Fortune.com Date: Apr 18, 2014 Link: http://features.blogs.fortune.cnn.com/2014/04/18/pop-up-shop-storefront/?iid=SF_F_River Questions for Discussions: Describe the business model of short-term retail rentals. For which businesses does this service make sense? Why?

Gillette’s New Razor Could Overturn Its 100-Year-Old Business Model

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Description: Procter & Gamble (PG), which hasn’t done a whole lot on the innovation front since the Swiffer in 1999, has a new Gillette razor in the works. Source: Businessweek.com Date: Apr 18, 2014 Link: http://www.businessweek.com/articles/2014-04-18/gillettes-new-razor-could-overturn-its-100-year-old-business-model#r=hp-lst Questions for Discussions: What is so significant about the latest business model? Do you think this strategy will pull… Read more »