Cutting out the combustion engine could mean a whole new world for car design.
Source: CNNMoney Reports Ã¢â‚¬â€œ video report
Keys: Marketing, new product development
Questions for discussion:
- Do you think that the cars described in this report will be well received by American buyers? Explain your answer.
- What would you do to enhance the design appeal of the next generation of energy efficient cars?