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Chinese telecom-gear makers Huawei and ZTE have already conquered Africa and Asia. Next stop: Latin America.


Date: 6/25/2009

Keys: International business, marketing, pricing, government


Questions for discussion:

  • Are you surprised by China’s successful pricing strategy?
  • What can global competitors do in response to Chinese low-price strategies?
  • Are there lessons to be learned that relate to other industries such as automobiles, trucks, and other transportation vehicles? Explain your thinking.

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