Description: If the green-tech industry had its equivalent of the iPhone, it would be the electric car, a product that has cachet with consumers. But it’s still unclear what will drive sales of plug-ins: will it be consumers willing to pay more for a greener ride or government mandates for fuel efficiency?
Questions for discussion:
- What do you think will drive sales of electric vehicles?
- Do you believe that Ã¢â‚¬Å“greenÃ¢â‚¬Â vehicles will eventually become more common than regular automobiles?
- How much more do you believe the Ã¢â‚¬Å“green-customerÃ¢â‚¬Â would be willing to pay over the price of a conventional automobile of the same model?