Posted by & filed under Part 2 Starting and Growing Your Business.

Description:  A New Yorker runs a lucrative business fixing broken iPhones for about half of what Apple charges.

Source: – video report

Date: 07/08/2010


Questions for discussion:

  • Why do you think these iPhone customers risk using the services of the ‘doctor’ rather than traditional Apple repair services?
  • What does this story tell you about the way to entrepreneurial success?
  • How successful would this enterprise be if the cost of repair or replacement was lower?

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