Posted by & filed under Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: The comics legend is still going strong, and still spends entire days promoting his new products and meeting his fans.

Source: – video report
Date: 10/15/2010


Questions for discussion: 

  • How important is Stan Lee as a leader for his company and industry?
  • Why do you suppose there is such reverence for the man?
  • How do you explain the longevity of this industry?
  • Who is the target audience?
  • What is the “product” they are buying?
  • What do you think of the new products mentioned in the video clip?

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