Description: If you think advertising is becoming more tasteless, you’re right. Several new campaigns  for Levi’s, Diesel, Arm & Hammer cat litter, Jack in the Box and Kotex, among others  currently use lowbrow body-part humor or unflinching references to biological functions that would previously have been unacceptable.
Source: BNET.com
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Date: 10/15/2010
Questions for discussion:ÂÂ
- Do you agree with the sentiment expressed by the reporter of this article?
- What do you think of the trend these advertisements suggest?
- How could they backfire on the firms using them to gain competitive advantage over other advertisements?
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