Description: Tweezerman founder Dal LaMagna says his company grew by being frugal with money and keeping stakeholders interests at heart.
Source: CNNMoney.com – video report
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Date: 11/11/2010
Questions for discussion:ÂÂ
- Explain the global success of this game?
- What does its success suggest about consumer behavior?
- What need does this product satisfy for consumers?
- How do you explain the appeal of Monopoly in this age of electronic gadgetry?
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