Posted by & filed under Part 2 Starting and Growing Your Business, Part 4: Marketing Management.

Description: Small businesses are leveraging their profiles on Facebook to boost their business by keeping in close contact with customers.

Source:  Reuters.com – video report

Date: 12/21/2010

Link: http://www.reuters.com/news/video/story?videoId=170540599&videoChannel=6

Questions for discussion:

  • How does Facebook  allow small businesses to better serve their target customers?
  • How does Facebook differentiate itself on the Internet?

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