Description: Custom calendar site CalendarLink.org raises funds and spreads awareness for the California Surf Life Saving Association.
Source:Ã‚Â CNNMoney.com Ã¢â‚¬â€œ video report
Questions for discussion:Ã‚Â
- How is this business socially responsible?
- Who are the target customers?
- What makes this business service unique?
- Describe the product strategy and how the Internet allows for customization to match local customer needs.