Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description:  “The cost of reading the New York Times for free is being tracked. The cost of being on Facebook is being data-mined,” Peter Eckersley, a senior staff technologist for the Electronic Frontier Foundation, said Friday at a panel discussion on the intersection of technology and privacy.

Date: 01/28/2011


Questions for discussion: 

  • Do you think there is anything unethical with the way social media sites operate?
  • From a marketing point of view, what do you suppose the impact would be if social media sites switched to a “pay-for-use” model?

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