Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description:   Some say the quake’s hit to Japan’s manufacturing sector will have a profound impact on the global supply chain, CNN’s Kyung Lah reports.

Source: CNNMoney.com – video report

Date: 03/18/2011

Link:   http://money.cnn.com/video/news/2011/03/18/n_japan_supplychain.cnnmoney/

Questions for discussion: 

  • What does this report have to say about the global nature of business?
  • How might businesses be expected to react to the supply shortages?
  • How might consumers be expected to react?

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