Description: Guy Kawasaki, author and former Apple executive says the company maintains consumer appeal despite its business tactics.

Source:  CNNMoney.com – video report

Date: 03/31/2011

Link:  http://money.cnn.com/video/technology/2011/03/30/ctd_kawasaki_apple.fortune/

Questions for discussion: 

• What is the recipe for management success as suggested in this report?
• Do you think Apple’s brand will suffer after Steve Jobs?