Description: A wide-ranging government investigation of corrupt overseas marketing practices by drug and device makers scored its first major victory Friday when Johnson & Johnson admitted bribing European doctors and agreed to pay $70 million in civil and criminal fines.
Source: NYTimes.com
Date: 04/08/2011
Link: http://www.nytimes.com/2011/04/09/business/09drug.html?ref=business
Questions for discussion:
- Summarize the facts of this case?
- What does this report suggest about business practices and ethical behavior?
- Do you think that this case has damaged the company’s reputation?
- Is there another way to mitigate this behavior?
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