Posted by & filed under Part 4: Marketing Management.

Description: In Lynn Milos’s previous business endeavors as a caterer and private chef, customer service was old school and face to face — the longstanding marketplace advantage enjoyed by small businesses over big businesses.

Source: NYTimes.com

Date: 06/15/2011

Link: http://www.nytimes.com/2011/06/16/business/smallbusiness/16sbiz.html?ref=smallbusiness

Questions for discussion:

  • How has Lynn Milos made use of technology to improve customer service?
  • How else could she use technology?

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