Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: A generation of new titles from the cloud have all the action and graphical richness of traditional shoot-em-ups and strategy games

Source: Businessweek.com

Date: 06/23/2011

Link:  http://www.businessweek.com/magazine/content/11_27/b4235037448495.htm

Questions for discussion:

  • Summarize the key points made in the report.
  • Do you agree or disagree with the findings?
  • What are some technological and social factors that are influencing the operations of this industry?

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