Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: The precocious Israeli coder is co-founder of a startup building the one search box to rule them all—and to organize your entire online life

Source: Businessweek.com

Date: 09/01/2011

Link:  http://www.businessweek.com/magazine/daniel-grosss-greplin-is-one-smart-search-engine-09012011.html

Questions for discussion:

  • What does this report suggest about entrepreneurship?
  • Would you invest in this app?
  • What are the difficulties, from a marketing point of view?

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