The Russian Twins Behind Hit iPhone App Cut the Rope

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management.

Description: Efim and Semyon Voinov are hiring more engineers and expanding their brand into comics and stuffed animals

Source: Businessweek.com

Date: 09/22/2011

Link:   http://www.businessweek.com/magazine/the-russian-twins-behind-hit-iphone-app-cut-the-rope-09222011.html

Questions for discussion:

  • How are these brothers similar to other entrepreneurs?
  • Are there differences in comparison to other entrepreneurs?
  • Do you think their story is any different than others developers?
  • Describe their business?

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