Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description:  MySpace co-founder Josh Berman knows how to capitalize on online trends. The entrepreneur behind one of the Web 2.0 era’s most successful companies bet on the rise of social networks, and after spending four years at MySpace and selling the company for over $500 million, he’s on to the next trend.


Date: 01/11/2012


Questions for discussion:

  • What suggestions does Josh Berman have for successful management of start-ups?
  • Why do you think these retail sites are so successful at selling to consumers?
  • Was MySpace a failure?

Leave a Reply