Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description:  Japan a nation known for its aging population, arcades have become popular with Japan’s elderly, prompting some to even host ‘senior nights.’

Source: CNNMoney.com – video report

Date: 02/08/2012

Link:  http://money.cnn.com/video/news/2012/02/08/n_japanese_geezer_games.cnnmoney/

Questions for discussion:

  • How have demographic changes in Japan affected business?
  • What are some ideas you would suggest to the management of malls and game developers?

Leave a Reply

Your email address will not be published.