Shocker! Apple makes billions

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description:  Strong global iPhone sales helped Apple beat expectations, as usual. Doubters beware – it’s hard to hate on AAPL.

Source: CNNMoney.com – video report

Date: 04/25/2012

Link:  http://money.cnn.com/video/markets/2012/04/25/mkts-bz-apple-iphone.cnnmoney/

Questions for discussion:

  • Summarize the financial results and the reasons there is surprise.
  • Do you see an end for the current success of Apple?

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