Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description:  Squarespace founder Anthony Casalena didn’t necessarily know he wanted to start a business, but he did have a clear concept of what he wanted. “I was trying to make my personal website and I wasn’t satisfied with any of the existing services” said Casalena in interview, “I had a very clear concept of what I wanted to create and how I wanted to do it, so becoming an entrepreneur was the natural next step.”


Date: June 20, 2012


Questions for Discussions:

  • What should drive the decision to start a new company, according to Casalena?
  • What does Casalena have to say about the way to handle growth of a start-up?
  • What does he have to say about managing the operations of the firm and the value of outsourcing services?
  • How should financing and investors be viewed?

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