Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Facebook Inc. finally has confirmed it will launch a new type of ad for the mobile versions of the social network, but how effective they will be and whether they annoy users is the big question.


Date: July 06, 2012


Questions for Discussions:

  • Describe the new advertising strategy.
  • Do you think this style of advertising will succeed?


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