Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Analyst Gene Munster says new versions of the iPhone and iPad are key. He also expects a new Apple TV to be launched.

Source: – video report

Date: July 25, 2012


Questions for Discussions:

  • What are the projections for Apple and competitors in this business?
  • What product do you think will be the next great success with consumers?

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