Olympics: McKayla Is Not Impressed With Your Meme

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Description:   The Games have borne their first Internet meme after gymnast McKayla Maroney’s scowl started showing up the Sistine Chapel, among other places. Designer Gavin Alaoen joins digits to discuss.

Source: Marketwatch.com – video report

Date: Aug 08, 2012

Link: http://live.wsj.com/video/olympics-mckayla-is-not-impressed-with-your-meme/05BDF74C-8DB1-4A9A-AF96-87FCD37CDF9C.html

Questions for Discussions:

  • Why is this funny to some people?
  • Do you think the publicity for gymnast McKayla Maroney is positive?
  • From a public relations point of view, how could she capitalize on the publicity generated by this phenomenon?

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