Description:Ã‚Â Following NikeÃ¢â‚¬â„¢s (NKE) abrupt reversal on sticking by disgraced brand ambassador Lance Armstrong, as well as ArmstrongÃ¢â‚¬â„¢s own resignation today as chairman of the charity he founded, author Daniel Coyle took to Twitter to solicit suggestions for renaming the Lance Armstrong Center at Nike headquarters.
Date: Oct 17, 2012
Questions for Discussions:
- Do you agree with NikeÃ¢â‚¬â„¢s decision?
- How would you deal with the publicity at Nike?
- What would you advise the foundation?
- What would you advise Lance Armstrong?