Description: A father-son connection to the Ã¢â‚¬Å“Gangnam StyleÃ¢â‚¬Â music video has triggered an almost 500 percent rally in shares of DI Corp. since mid-July in Seoul.
Source: Bloomberg.com Ã¢â‚¬â€œ video report
Date: Oct 17, 2012
Questions for Discussions:
- How has the popularity of Gangnam influenced stock market values of some companies? Explain this phenomenon.
- Do you think the price increases are sustainable?
- What else might influence these stocks?