Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description:  Fourteen years ago, Hasbro unleashed a small, furry, wide-eyed toy into the world. It came in wild colors, spoke a strange language and disliked when its owner held it upside down.

Source: SmartPlanet.com

Date: Dec 13, 2012

Link: http://www.smartplanet.com/blog/report/in-an-era-of-mobile-apps-is-there-room-for-the-childrens-toy/752?tag=main;carousel

Questions for Discussions:

  • How does the report respond to the question in the title?
  • What is your opinion?

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