Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Shares of Gap continue an upward trend as the clothing retailer acquires high-end brand Intermix.

Source: – video report

Date: Jan 03, 2013


Questions for Discussions:

  • What explains the rise in The Gap’s share value?
  • Do you think the firm’s financial improvements reflect an improving economy in general?
  • Would you recommend buying shares in the firm at this time?

Leave a Reply