Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Shares of Nike are riding high in their first week as a Dow company. The stock’s at an all-time high thanks to strong earnings and a rosy outlook.

Source: – video report

Date: Sep 27, 2013


Questions for Discussions:

  • Why are share values doing well?
  • How has the addition of the shares to the Dow index helped push shares higher?

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