Description: Each Vertu smartphone is all assembled by a single person and the finished product can run thousands of dollars.

Source: CNNMoney.com – video report

Date: Oct 02, 2013

Link: http://money.cnn.com/video/technology/2013/10/02/t-vertu-luxury-smartphone.cnnmoney/index.html

Questions for Discussions:

• How has Vertu managed to succeed in the very competitive smartphone market?
• Why would it be a mistake to switch manufacturing to say, China?