Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: For decades, the Boeing 747 was the Queen of the Skies. But the glamorous double-decker jumbo jet that revolutionized air travel and shrunk the globe could be nearing the end of the line.


Date: Oct 24, 2013


Questions for discussion:

  • Explain the reasons for the long-term success of this airplane.
  • Why has it lost favor in the marketplace recently?
  • Do you foresee any chance for a renewal of interest from airline companies, given current operations?

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