Description: It’s weird to see the big, red Tesla Motors “T” logo hanging from the side of a house or a building. But it’s the real deal. The company’s march from the automobile to the home, office, and factory has begun.
Source: Businessweek.com
Date: Dec 06, 2013
Link: http://www.businessweek.com/articles/2013-12-06/teslas-solar-power-storage-unit#r=hp-lst
Questions for Discussions:
- Is Tesla’s technology a “disruptor” in the energy business?
- How is Tesla’s strategy facilitating adoption of this technology?
- What lessons are there here to be learned by other technology firms?
- What do you think is the prime motivation driving the consumer decision to adopt this technology?
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