Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:  Free apps with in-app purchases account for nearly all nonadvertising revenues Read more at


Date: Dec 30, 2013


Questions for Discussions:

  • Are you surprised by these results?
  • What strategies should managers be developing?

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