Instagram Captures Higher Interaction Rates than Facebook

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: Nearly nine in 10 brands use the photo- and video-sharing service

Source: eMarketer.com

Date: Feb 21, 2014

Link: http://www.emarketer.com/Article/Instagram-Captures-Higher-Interaction-Rates-than-Facebook/1010627#hshocIZVCAPpIL5d.99

Questions for discussion:

  • What does the report say about interactions on various social sites?
  • Why do you think interactions on Instagram are outstanding?

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