How SNL Became the Most Successful Comedy Show Ever

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: There’s a fun game I like to play called “Spot the Saturday Night Live Alum.” It’s a simple game, usually played when I’m watching a TV show or movie and suddenly think, “Was Billy Murray on Saturday Night Live or was he just friends with everyone who was?” (Answer: Of course he was. It’s his Caddyshack director and Ghostbusters co-star Harold Ramis who wasn’t.)

Source: Businessweek.com

Date: Sep 26, 2014

Link: http://www.businessweek.com/articles/2014-09-26/how-saturday-night-live-became-the-most-successful-comedy-show-ever#r=hp-ls

Questions for Discussions:

  • Describe the SNL operations using the business plan format structure.
  • Why has it been so successful for so long?

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