Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Chipotle’s stock had been hotter than a Serrano pepper. But investors aren’t happy about slowing growth. Is Qdoba, the burrito chain owned by Jack in the Box, stealing customers?

Source: – video report

Date: Oct 21, 2014


Questions for Discussions:

  • Why did Chipotle stock drop off?
  • Is this a good time for investors to buy the stock?
  • What does the new competition suggest about changing consumer behavior?

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