Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Worth billions globally, the shared economy operates outside of conventional business practices and models. CNN’s Nina dos Santos looks at what the shared economy is and how it’s a model for success for small start-ups to large companies like AirBnB.

Source: CNNMoney.com – video report

Date: Nov 28, 2014

Link: http://money.cnn.com/video/news/2014/11/28/what-is-shared-economy.cnnmoney/

Questions for Discussions:

  • Why are businesses like AirBnB growing so quickly?
  • How does entrepreneurialism fit into this explanation?
  • What other products can be “shared”, besides the ones mentioned in this report?

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