Description: Less than 3 years after opening, Blue Apron delivers more than 1 million meals per month to customers across the U.S. Will it kill grocery stores?
Source: CNNMoney.com – video report
Date: Jan 21, 2015
Questions for Discussions:
- Describe Blue Apron’s business model.
- Who do you think the target customer is for this business?
- How much trouble do you think Blue Apron can cause for traditional food markets?