Description: Just in case charging your phone with a cord is too much trouble, the Scandinavian furniture giant is introducing lamps, bedside tables, and other furniture pieces that will charge your phone wirelessly.
Source: Fortune.com – video report
Date: March 02, 2015
Questions for Discussions:
- Why is this technology an important innovation for firms like Ikea and Starbucks?
- How can they capitalize on this technology?
- Do you think a universal standard interface is likely?