This Brooklyn rooftop supplies Whole Foods

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Description: Most produce travels 1500 miles from farm to table. Gotham Greens grows, harvests and sells it crops all in one building.

Source: CNNMoney.com – video report

Date: March 10, 2015

Link: http://money.cnn.com/video/smallbusiness/2015/03/10/is-this-the-future-of-farming-gotham-greens.cnnmoney/

Questions for Discussions:

  • What are the advantages and disadvantages to urban farming as illustrated in this report?
  • Why is this method viable financially?
  • Does this method of agriculture allow for small independent urban farmers to develop into a true industry competitor?

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