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Description: In recent years, pundits have been predicting the imminent death of cable television as video on demand services use cheap prices and wide selection to convince consumers to cut the cord. Turns out the reports of cable’s demise have been greatly exaggerated, at least according to a report released today.

Source: Forbes.com

Date: April 08, 2015

Link: http://www.forbes.com/sites/zackomalleygreenburg/2015/04/08/cord-cutting-easier-said-than-done-according-to-report/

Questions for discussion:

  • What does the report have to say about consumers’ cord-cutting actual behavior?
  • What is the explanation offered?
  • Do you think live television is “safe”?

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