Description: Rob Naylor is a brew master at the research pilot brewery of beer giant Anheuser-Busch. Every day he dreams up, brews and tastes new types of beer looking for the next big hit.
Source: CNNMoney.com – video report
Date: Sep 30, 2015
Questions for Discussions:
- How is this large brewery competing against micro-breweries in the industry?
- How do you think consumers will respond to these non-traditional recipes from large scale brewers?