Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: How Iroko built its low-budget, DIY, Nollywood-movie-streaming business.

Source: Bloomberg.com

Date: Feb 22, 2016

Link: http://www.bloomberg.com/news/features/2016-02-22/the-netflix-of-africa-doesn-t-need-hollywood-to-win

Questions for discussion:

  • Describe the business model.
  • How has technology made this possible?
  • What does this report suggest is possible for artistic entrepreneurs around the world?

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